Your vehicle needs to be protected from not only just UV damage, but also environmental and industrial fallout, environmental, birds, tree sap, acid train, hard water spots, salt water, industrial fallout, chemical over sprays, people sealing roofs, etc.
So normal washing and maintenance is a way to protect your vehicle of contaminants. You could use a wax or paint sealant. You’re going to get one month to three months protection at the most, but on top of everything, you’re going to have a diminishing amount of protection as those treatments wear off.
Comparatively with a ceramic coating, your paint protection stays at the same level on day 589 as it had on day 1. Level of protection remains the same from start to finish pretty much for the time that it is warrantied to.
Got a fender bender but don’t want your insurance rates to skyrocket?
We work with the best body shop in town — they do exceptional work for less than your average shop. No hidden fees, no inflated insurance rates — just honest, quality repairs.
Call us today at (404) 432-1461 and bring your car in for a free estimate!
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Better Auto Detailing is one of the select few auto detailers in the United States accredited to offer Dura-Coating Technology. This means we can provide you with their advanced ceramic coatings, backed by exceptional warranties. Our coatings offer lasting protection, with options ranging from 5 to 12 years.
Ceramic coatings allow you not to wax your car for 5 to 12 years, depending on the coating. The same shine without all of the work.
Ceramic coating, whether it’s the shortest term or the longest term, all of them provide UV protection. Whether your vehicle is just sitting in Georgia in the hot summer sun or you’re going to go to the beach or you’re going to drive your vehicle to the airport and take a business trip, there’s so many factors that go in play here.
Your vehicle needs to be protected from not only just UV damage, but also environmental and industrial fallout, environmental, birds, tree sap, acid train, hard water spots, salt water, industrial fallout, chemical over sprays, people sealing roofs, etc.
So normal washing and maintenance is a way to protect your vehicle of contaminants. You could use a wax or paint sealant. You’re going to get one month to three months protection at the most, but on top of everything, you’re going to have a diminishing amount of protection as those treatments wear off.
Comparatively with a ceramic coating, your paint protection stays at the same level on day 589 as it had on day 1. Level of protection remains the same from start to finish pretty much for the time that it is warrantied to.
Got a fender bender but don’t want your insurance rates to skyrocket?
We work with the best body shop in town — they do exceptional work for less than your average shop. No hidden fees, no inflated insurance rates — just honest, quality repairs.
Call us today at (404) 432-1461 and bring your car in for a free estimate!
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]What causes paint fade? The number one thing that causes paint fade is UV damage.
Outside of that, things that would add to the speed of the damage to your paint would be no protection on your paint or washing your vehicle either in a car wash or yourself with a soap that is not PH balance.
Car Washes Can Cause Paint Damage
When you wash your vehicle, it’s very important to use a PH balanced soap.
Soap that is low in acid won’t strip the surface of all the waxes or protections that are on the vehicle.

Every time you wash your vehicle, there are two moments when you risk scratching your paint:
1️⃣ During washing (agitation):
When you scrub dirt off the paint, you’re dragging particles across the surface. If you’re not using a gentle, clean wool wash mitt and the proper technique, you can leave swirl marks and scratches.
2️⃣ During drying:
Even drying towels can cause micro-scratches. The safest way? Use a blower to move water off the paint without contact.
Using the right tools — a pH-balanced soap, high-quality mitts, and contactless drying — keeps your paint looking its best.
Excessive Sun Exposure
If your vehicle isn’t garage-kept, it’s far more vulnerable to UV damage. If you park in the sun at work or leave your car outside at home without any protective coating, you’re accelerating paint fade. Over time, the clear coat — that glossy layer that protects your paint — can break down completely.
When that happens, you might notice:
-
A cloudy, dull finish
-
Chalky residue that rubs off on your hand
-
Peeling or flaking clear coat
Once clear coat failure occurs, it’s a costly body shop repair — but if caught early enough, you have options.
Paint Correction
If it hasn’t gone that far, we have a solution – car paint correction. We can polish, compound, restore that dead paint, remove that layer of dead paint oxidation by clay barring or thoroughly exfoliating or decontamination washing. All those add together to remove the dead surface of whatever is on top of your paint.
Once that’s done, this is what I recommend. You want long-term protection. Let’s face it. Vehicles are not an investment. They are depreciating assets. Whenever you want or need to get rid of your vehicle, there’s two factors to consider.
You want to look as best as possible, and you want it to look the closest to whenever you bought it to be there.
A ceramic car coating – a nano polymer coating – is an excellent option to both protect the existing paint and to make that paint look absolutely amazing.
We proudly offer Dura-Coating Technology products.
Dura-Coating Technology is a recognized leader in the U.S. for ceramic coatings and premium detailing products. Known for their unmatched durability and performance, Dura-Coating rigorously tests every ceramic coating on the market—and none come close to their level of protection. Their reputation speaks for itself. Look them up online and see why professionals across the country trust Dura-Coating for long-lasting, high-gloss results.

Better Auto Detailing is one of the select few auto detailers in the United States accredited to offer Dura-Coating Technology. This means we can provide you with their advanced ceramic coatings, backed by exceptional warranties. Our coatings offer lasting protection, with options ranging from 5 to 12 years.
Ceramic coatings allow you not to wax your car for 5 to 12 years, depending on the coating. The same shine without all of the work.
Ceramic coating, whether it’s the shortest term or the longest term, all of them provide UV protection. Whether your vehicle is just sitting in Georgia in the hot summer sun or you’re going to go to the beach or you’re going to drive your vehicle to the airport and take a business trip, there’s so many factors that go in play here.
Your vehicle needs to be protected from not only just UV damage, but also environmental and industrial fallout, environmental, birds, tree sap, acid train, hard water spots, salt water, industrial fallout, chemical over sprays, people sealing roofs, etc.
So normal washing and maintenance is a way to protect your vehicle of contaminants. You could use a wax or paint sealant. You’re going to get one month to three months protection at the most, but on top of everything, you’re going to have a diminishing amount of protection as those treatments wear off.
Comparatively with a ceramic coating, your paint protection stays at the same level on day 589 as it had on day 1. Level of protection remains the same from start to finish pretty much for the time that it is warrantied to.
Got a fender bender but don’t want your insurance rates to skyrocket?
We work with the best body shop in town — they do exceptional work for less than your average shop. No hidden fees, no inflated insurance rates — just honest, quality repairs.
Call us today at (404) 432-1461 and bring your car in for a free estimate!


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